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| Media & Publishing- How to Implement a Profitable Mobile Program |
| Join us for a Webinar on October 27 |
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Space is limited.
Reserve your Webinar seat now at:
https://www1.gotomeeting.com/register/390404673 |
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“Five years from now the mobile channel will be a massively important contributor to our revenue” - Mr. Marvis, President of digital media at Lionsgate. (Butcher, 2009)
Newspaper and Broadcast companies’ advertisement revenues are dropping at alarming rates-up to 25 percent. Some publications have even reported their classified revenues to be down over 50 percent. Clients are becoming increasingly hesitant to invest advertising dollars that do not yield the same results as 2 to 3 years ago. Companies now realize that their online strategy is NOT offsetting these revenue shortfalls.
ENTER MOBILE MARKETING
Through mobile marketing you can dramatically increase the effectiveness of your clients advertising, and at the same time create a sustainable and significant revenue stream for your publication. Join in-touch MOBILE October 27, 2009 for a one-hour web presentation and learn how your organization can implement a profitable mobile program from the experts.
AGENDA:
Introduction to Mobile – The Landscape
Selling Ad Space vs. Mobile Programs
Mobile – The Technology
Keys to Successful Mobile Programs
How to launch a Mobile Program
Q & A
** Butcher, D (2009). Mobile response rates blow away online: Mobile Ad Summit panelist. Mobile Marketer. |
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Media & Publishing- How to Implement a Profitable Mobile Program |
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Tuesday, October 27, 2009 |
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| Time: |
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3:30 PM - 4:30 PM EDT |
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| After registering you will receive a confirmation email containing information about joining the Webinar. |
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